I recently sat with Flavio Manzoni, Ferrari’s SVP of Design, for an interview at this year’s Geneva Motor Show. We talked about their latest gem: the Ferrari F8 Tributo.

Photography: Max Lammers

Last week I flew to Geneva as a guest of Ferrari’s Senior Vice President of Design, Flavio Manzoni. You can watch a video of our interview at the bottom of this article. Flavio and I met at the back of Ferrari’s extravagant Geneva International Motor Show display, where a temporary Atelier and bar were located, and after a quick cappuccino and croissant, we managed to find an empty room in which to chat.

Ferrari Centro Stile

Here’s a man who has been with Ferrari since 2010, previously designed for Maserati and Volkswagen, collaborated with architects on the Ferrari Centro Stile building, and much more. Although he has an impressive and long portfolio, he’s still very humble and passionate about his job.

When he was appointed Senior Vice President of Design, Ferrari took a different direction and started building Centro Stile step-by-step. Today, Ferrari Centro Stile is a Walhalla for everyone who loves car design. The new, four-story building uses natural light and has a lot of open spaces to offer employees the perfect work environment. The building also houses the Atelier, where clients co-create their Tailor Made Ferrari.

In addition to speaking with Flavio, I had the opportunity to ask another Ferrari designer, Christos Pavlidis, a few questions. Here’s some of what he had to say: “The project, which started over 24 months ago, has seen a lot of different stages. The initial drawings were very different than the final car.” He explained that they explored more than 20 variations of the car’s distinctive front end alone before combining all the best elements from each iteration into what is now the Tributo’s final design.

I also got to meet Jason Furtado, a 26-year-old British designer who started working at Ferrari two years ago. I won’t go in too much detail, because we’ve got a larger interview with him planned, but suffice to say he’s extremely happy where he is at this point. The moral of his personal story is to never give up and always pursue your dreams. Who knows? Someday he may become the SVP of Design.

Watch our video interview with Flavio Manzoni below.

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